Make this

plein air easel

Opportunity
59/100
Fair
Avg price
$87.00
$$$
Competition
Wide open
216 listings
Shops competing
19
in top results
Revenue potential: 100/100
Not that

plein air frame

Opportunity
47/100
Competition
Light
2.0K listings
9x more competition for the same buyers

Why "plein air easel" wins

Buyers searching for both terms end up looking at the same types of products. But "plein air easel" has only 216 listings competing across 19 shops, while the generic "plein air frame" has 2.0K — that's 9x more crowded. And at $87.00 average, each sale actually moves the needle.

Price distribution

$0–10
6%
$10–25
8%
$25–50
11%
$50–100
27%
$100–250
28%
$250+
18%

Tags that work

plein airplein air paintingeaselplein air easeltravel easeloil paintingpochade boxportable easelwatercolorurban sketchingartsmall size picture

Mined from the top-ranked listings in this market

Sub-niches in this market

MAKE THIS plein air easel
59/100 $87.00 216 listings
plein air easel (221) plein air frames (211)
plein air
61/100 $80.00 10.7K listings
plein air (11.9K) plein air painting (10.7K) plein air watercolor (3.2K)
pochade
58/100 $95.00 273 listings
pochade (322) pochade box (224)
NOT THAT plein air frame
47/100 $275.00 2.0K listings
plein air frame (2.0K)

Who's winning in this market

#3
Sketch Easel Ultralight Bamboo Magnetic Handmade
by TaylorSeamountShop (1.5K sales) · $125.00 · 2.9K fav
#3
Jumbo Clip-on Paint Brush Holder for Easels
by SmartArtProducts (2.0K sales) · $29.97 · 2.4K fav
#1
4" Gold Baroque Frames Ornate Deluxe Antique B2G frames4artcom
by Frames4artcom (4.1K sales) · $88.00 · 1.9K fav
#10
Box N Paint Medium – Oil Paint Storage, Plein Air Artist Tool
by BostonArtworkStore (5.1K sales) · $37.00 · 1.7K fav
#9
Mini Clip-on Paint Brush Holder
by SmartArtProducts (2.0K sales) · $23.97 · 1.1K fav
#2
THE FEATHER LITE Easel – Lightweight, waterproof, and built for outdoor painting
by ARTSTUDIOINNOVATIONS (565 sales) · $12.00 · 849 fav